About Us
We are a team of researchers; passionate about marketing and making data-driven decisions.
With more than 25 years of experience, our young and vibrant research team come from a wide variety of backgrounds including consultancy, market research, marketing and web development. This diversity gives us a wide skill set and a collection of unique perspectives to meet your research objectives. What connects us is a passion for market research and a desire to deliver quality data and insight. Our mission is to give all our clients the best experience they have ever had with an agency.
Aakanksha
Aakanksha
Aakanksha has over 15 years of experience in research working with financial services, media, telecom, public sector, technology and digital clients. She has recently joined the MB Corporate team, previously having worked with Ofcom, Ipsos, YouGov and TNS. She has been influential in passive measurement, mobile research and public sector work.
Aakanksha is involved in handling client queries and helping develop the project. Previously at Ipsos, she has managed B2B projects for government organisations like the UK National Audit Office and Ofcom, as well as technology giants like Samsung and Vodafone.
She also has expertise in B2C work with various digital, technology, media and banking clients. She brings a great deal of knowledge and expertise in sampling, questionnaire design, reporting and hard-to-reach audiences.
She holds a Masters degree in marketing and an undergraduate degree in engineering electronics and communications. She has recently completed the Market Research Society (MRS) Advanced Certificate programme and is currently pursuing her diploma with the MRS.
Qualified Professionals
Our Core Team
Smart Move Ventures are a team of researchers; passionate about marketing and making data-driven decisions.
Sr. Data Analyst
Manjit Singh Rajput
With a B.Sc. in Mathematics from VNSG University and a Data Analyst certification from IBM, he has been working with SMV for 1.5 years. His strengths include knowledge of advanced analytical tools, dynamic visualizations, cross-sectional analysis and market research.
Data Analyst
Subhajit Mondal
With an MBA in Business Analytics from Pune University, he has been with SMV for 1.5 years. His expertise includes survey design, data visualization, data analysis, and report writing, all aimed at delivering actionable insights that drive informed decision-making for clients.
Data Scientist
Goutham Manoharan
Having completed his MSc. in Artificial Intelligence and Robotics, he has been working with SMV for the past 6 months. Previously, Goutham has worked with Chennai Automations, ICFOSS, Rovonize, Oeson, and Web Dezigns across different initiatives. His core expertise lies in questionnaire design, dynamic data visualization, statistical data analysis, data warehousing, automation, and machine learning.
Professional Conduct
Smart Move Ventures is a member of the Market Research Society and European Society for Opinion and Market Research. We are also registered with the Information Commissioner’s Office. This means we inform the ICO of any lists created and held with personal information.
Our research team abide fully by:
- The Data Protection Act 1998
- The ICC/ESOMAR International Code on Market and Social Research
- The MRS Code of Conduct
This means that, among other things, we do not mislead respondents as to the nature of our research. We also ensure all transfers of data occur through our project management system, Basecamp, or through a secure FTP.